Keap Candles - Marketing & Storytelling Associate (Full-Time)

Keap is looking for a Full-Time Marketing & Storytelling Associate to tell compelling stories, make improvements to our email marketing systems, and help build the technical infrastructure that powers our storytelling and community engagement. You’ll be working closely with the company founder to execute our marketing operations, fulfilling both our storytelling and growth goals.

Schedule: Monday through Friday 8am-4pm (40 hours/week)

Starting pay: $25.25 / hour

Location: At our Kingston, NY studio; optionally remote on Fridays

** About Keap **

Keap is a company that makes all-natural luxury candles—at the core, Keap facilitates connection to the natural world, our loved ones, and our own spirit. The candles blend the scents of acclaimed master perfumers with a circular approach to materials and packaging. We make all our products in-house in our Kingston studio.

The company has been featured in leading publications such as the New York Times, Dwell, and Architectural Digest.

We’re a small, caring team in the early years of a long-term journey to build a company that will benefit generations to come. We’re looking for kind, thoughtful, self-reliant problem solvers to join the team and help inform not just our storytelling approach but also the direction of our company and culture.


**Who this might interest **

This is a unique opportunity to join an ambitious, long-term oriented company and play a central role in how our company communicates to the outside world.

You’re someone who thinks in systems and workflows—you naturally ask “how could this be automated or improved?” You’re comfortable with marketing platforms like Klaviyo and enjoy the puzzle of making technical systems work better. You’re not intimidated by CSV uploads, email flows, Zaps, or light HTML/CSS.

You’re also a strong writer who can adapt your style for different formats—from thoughtful newsletter content to SEO-optimized blog posts to clear process documentation.

You’re excited to spread hope through effective and strategic storytelling of Keap’s purpose and mission.

Most importantly, you are eager to be a part of a small, independent team that collaborates closely. You appreciate an open environment where feedback is viewed as a gift, as a way for teammates to support each other's growth, and to ensure that we put forward the best ideas.


** In this role, you will… **

* Work closely with Keap’s founder to strengthen our storytelling’s impact and ability to build community, and reach Keap’s growth goals
* Be our go-to person when a new piece of written communication is needed
* Draft and publish our recurring seasonal and commercial storytelling, including emails, blog posts and web pages
* Use Klaviyo to implement founder newsletters and marketing emails, and continuously improve our automated email flows
* Draft and publish SEO-optimized (but interesting and well-crafted) blog posts that drive organic traffic and complete migration of existing posts to our new styling
* Eventually, help Keap expand into new media, e.g. video and podcasts
* Manage our content and photography asset libraries, continuously improving organization and accessibility
* Handle small recurring customer communications tasks: creating weekly newsletter blog posts, updating subscriber notification emails, publishing positive content we receive from customers
* Create and maintain clear documentation for all recurring marketing processes
* Collaborate closely with teammates on website projects and partnership-related storytelling
* Support ad hoc storytelling initiatives with technical execution and content creation
* Proactively identify opportunities to improve our marketing and storytelling systems—making them simpler, richer in quality, and easier to execute
* Monitor marketing performance metrics and share insights with the team


** What we’re looking for **

A commitment to embodying our Values, to:

* Lead with Love - We lead with empathy and treat those we serve in the same way we would wish to be treated
* Be Long Term Committed - With every decision we make, we do what is right for the sustainable, long-term good of our customers, ourselves, and the planet
* Be Intellectually Rigorous - We seek to be both teachers and students in all that we do, always humbly looking for further improvement

For this role specifically:

* Proficiency with marketing platforms and technical tasks like CSV uploads, email flows, or light HTML/CSS; naturally curious about how to make systems work better
* Strong writing mastery with ability to shift voice and tone between thoughtful newsletter prose, SEO-focused blog posts, and clear internal documentation
* Experience working with other image editing and content creation tools; experience with Figma in particular is a big plus
* Empathy; ability to hear our audience and creatively curate storytelling approach accordingly
* Curiosity for understanding other parts of the business in order to best represent Keap’s story
* Attention to detail without being perfectionist; an eye for catching mistakes before they go out, while keeping projects moving forward
* Ability to think about why and how we do our work, and continuously improve our workflows and documentation
* An orientation toward feedback as opportunity for improvement rather than criticism; someone energized to refine work through collaboration
* Positive and collaborative energy; someone who proactively shares insights across the team
* Curiosity about exploring new storytelling formats—if you've dabbled in podcasting, video production, or other media, even better


** Requirements **

* Excellent written communication skills in English
* 1-2 years of relevant experience in marketing, communications, or content creation
* Comfort with marketing platforms (Klaviyo and Figma experience a big plus)
* Some experience with content creation (blog posts, newsletters, or similar)
* Comfort with data analysis and spreadsheets (Google Sheets at minimum)
* Strong organizational skills; project management experience a plus
* Availability to work Monday through Friday on-site at our Kingston, NY studio


** How to apply **

Please see application instructions here: https://keapcandles.com/blogs/careers/marketing-storytelling-associate-full-time

DO NOT reply directly to this posting (your inquiry will be ignored).

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All full-time Keap employees receive a generous PTO policy (5 weeks per year), $200/month towards healthcare expenses or insurance premiums, major candle benefits, and more. We’re always working to improve our pay and benefits and will continue to increase these as our company grows.

Keap is an equal opportunity employer. As part of our commitment to fight for equality, we work to ensure a fair and consistent interview process. We celebrate diversity and are committed to an inclusive work environment.

We are sorry that we cannot respond to each applicant individually. Due to our small size and the large volume of applications we receive, we are only able to respond to candidates who best match the qualifications of our open positions. The process can take some time, so we appreciate your patience.